For me design is where Art and Function meet together. beauty always matters for the customer and functionality and being easy to use is where you can make people loyal.

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The world needs the next design icon considering the AI era. Arman Farahmand tries to be the next one to shape the world of design by scoping the big and little daily problems and resolving them in a human oriented way. the way he thinks of design is inspired by previous design icons like luigi colani, karim rashid, philippe starck and etc. he realizes that there is still enough potential …

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 Vdecoration project was lunched in 2015 as an AR project to be one of the first teams in the world to use the technology for the furniture and decoration use. Arman farahmand was part of the team at the moment beside Aryan Afshar and Mohammad Hossein Moazen From left to right: Armin Farahmand, Arman Farahmand, Aryan Afshar, MohammadHossein Moazen

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